How Remote Work Is Changing What Renters Want
Remote work has reshaped how people live, commute, and, most importantly, choose their next home. What started as a temporary shift during the pandemic has turned into a long-term lifestyle change that’s redefining the rental market across the U.S.
According to a 2024 report by Pew Research Center, about 35% of U.S. workers now work from home at least part-time, a major increase from pre-pandemic levels. This growing remote workforce is directly influencing what renters look for in their next place to live.
Here’s how remote work is transforming renter preferences and what landlords and property managers can do to stay ahead.

1. Home Offices Are the New Must-Have
Renters no longer see a home office as a luxury. It’s now one of the most requested features in rental listings. Whether it’s an extra bedroom, a quiet corner, or a flexible layout, people want a space where they can focus and work efficiently.
A 2023 RentCafe study found that searches for apartments with “office space” or “work area” jumped more than 40% compared to pre-pandemic years.
If you’re a property owner, consider small updates that make working from home easier, such as better lighting, extra outlets, or a built-in desk area.
2. High-Speed Internet Is Non-Negotiable
A strong and reliable internet connection is now as essential as running water. Renters are asking about internet options before even touring a property.
According to Zillow’s 2023 Consumer Housing Trends Report, high-speed internet ranked among the top five amenities renters look for. A National Multifamily Housing Council survey also reported that 92% of renters consider reliable internet access a must-have feature.
If your property offers fiber or gigabit-speed service, make sure to mention it in your listing. Some landlords even include internet in the rent to stand out in a competitive market.
3. Outdoor and Common Areas Matter More
Working from home can make renters crave fresh air and a change of scenery. Outdoor spaces are no longer just nice extras; they’re lifestyle essentials.
Balconies, patios, rooftop decks, and nearby parks are highly desirable, especially for tenants who spend much of their day indoors. Shared amenities like courtyards and pet-friendly green spaces are also in high demand.
The
National Apartment Association reports that features promoting wellness, recreation, and community are among the most requested amenities in 2024.
4. Location Priorities Are Changing
Without the daily commute, renters are reevaluating where they want to live. Many are moving away from busy city centers and choosing larger homes in quieter neighborhoods.
A Forbes article notes that remote workers are driving demand in suburban and smaller urban markets, where they can enjoy more space, lower rent, and access to green areas.
If you’re looking for rental opportunities in the Chicago area, check out our available listings:
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5. Design and Comfort Take Center Stage
Renters are spending more time at home, so they care deeply about comfort and design. Natural light, energy efficiency, and noise control are top considerations.
A Harvard Joint Center for Housing Studies report found that renters increasingly value modern design elements that make a home feel calm and productive. Even small upgrades—like fresh paint, updated fixtures, or smart thermostats—can help a unit stand out.
What This Means for Landlords and Property Managers
To stay competitive in today’s market, property owners should:
- Highlight features that support working from home
- Offer high-speed internet or pre-wired service
- Maintain or add outdoor amenities
- Consider flexible lease terms for remote workers
- Focus on design upgrades that improve comfort and usability
For more property management insights, visit our blog or learn more about our team.
Final Thought
Remote work is here to stay, and it continues to influence how renters evaluate potential homes. The most successful landlords and property managers are adapting by offering flexible spaces, reliable connectivity, and thoughtful amenities.
By aligning your property with what modern renters value, you can attract quality tenants and keep your units in high demand.
Explore available rentals designed for today’s lifestyle here:
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